Matthew Drooker

About Matthew Drooker

Matthew Drooker is Chief Technology Officer at The Weather Company. Location: Atlanta, Georgia, United States.

Innovative and entrepreneurial technology executive who leverages vast knowledge of large digital brands and enterprise software with sound financial acumen to build an organization’s technical roadmap and position it for growth. Adept in collaborating with cross-functional partners to develop new technical products/enhancements that increase revenue and heighten audience engagement. An influential leader and skilled communicator highly successful in mentoring and retaining critical talent and driving major transformational initiatives that reduce costs, maximize resources and optimize technology investments. Business Transformations • Led the total reengineering and transformation of WarnerMedia’s Digital Video Platform, driving innovation and growth in all aspects of the stack. Oversaw the building of Server-Side Ad Insertion, CMS, CDN, content catalog and digital asset management solutions. This enabled brands like March Madness, CNN, Bleacher Report and others to build best in-class solutions. For example, powering 2 million concurrent streams for March Madness and enabling CNN, growing to 3 billion page views per month, 500 million video starts, 48 million registered devices worldwide. Mentoring & Staff Development • Within an aggressive time period, grew the WarnerMedia and CNN Engineering and Software Development Teams over 25% with high-caliber candidates by developing and implementing a comprehensive recruiting strategy that utilized internal and external resources. Subsequently retained critical talent and built the organization’s bench strength through ongoing mentoring and communications. Technology Identification & Optimization • Enabled the CNN expansion and laid the foundation for future re-platforming and growth efforts by managing and delivering complete rewrite of serving and publishing stack for CNN Digital Worldwide. Implemented metric, a/b testing, data instrumentation and sub-second cache purging strategies, focused on breaking news and streaming video, both long-form and short-form.

Additional experience

• CTO

  SoundCloud

  August 2022 – March 2025

Education

• , Georgia Tech Scheller College of Business