Kevin Farley

CTO & Founder at SailrScience, LLC

Annapolis, Maryland, United States

About Kevin Farley

Kevin Farley is CTO & Founder at SailrScience, LLC. Location: Annapolis, Maryland, United States.

With over 15 years leading business and technology initiatives for large brands, I have a track record of success helping business to innovate and leverage digital solutions, digital technologies and cloud platforms to drive top-line revenue and reduce costs. As Global Head of Marketing Analytics, Financial Services at Capgemini, I work with top brands to define solution roadmaps for accelerating post-cookie identity strategy, first party marketing capabilities, marketing insights and defining advanced audience activation strategies. I lead a highly trained team of consultants and technology delivery leaders across a solution portfolio of alliance partners, including Adobe, Google, Salesforce, Tealium, ActionIQ for both Analytics as well as Customer Data Platform (CDP). As VP, Customer Experience at Virtusa, I led a team to grow our client relationships and Adobe digital marketing services from $35M to $66M in annual revenues (exceeding targets in every year) while achieving Adobe Platinum Partner status. I was also selected as 1 of just 25 individuals worldwide to serve on Adobe’s Partner Advisory Board in 2018, playing a key role in the development of new Digital Marketing, Customer Experience and Adobe Experience Cloud products and services. As Vice President of Digital Technology Strategy at Digitas, I co-led a team to win the Cannes Lions Pharma Grand Prix for Integrated Digital Campaign and 3 CLIO awards for our work on AstraZeneca’s “Take It From A Fish” campaign. ► OPEN TO NETWORKING OPPORTUNITIES Please feel free to contact me at or .

Skills

  • Business Insights
  • Adobe Analytics
  • Data Visualization

Additional experience

  • Digital Technology Strategist

    Elevance Health

    Started May 2023

Education

  • BS, Union College